Get Your Reps
Profitable 20X Faster

Stop wasting time, money and leads. Save salaries, lead costs, and management time by getting your reps trained 20X Faster.

Turn Your
Reps Into Experts.

Rep Lab turns your reps into experts by creating scenarios where reps can hone product and company knowledge.

See Your
Reps Skills Grow

Watch your reps visibly improve with our AI coach and scorecards that show you how they are improving over time.

Marcus

Replab is the most entertaining sales technology I have explored. Battle AI Buyer Bots to book that future opportunity! If you have not played with the demo would strongly recommend role playing. The Cold Calling webinar tomorrow with James will be epic!

Marcus

Elijah

The moment I saw the Manager Dashboard analytics, I was sold. I can instantly pinpoint if price objection handling is weak in Atlanta versus Dallas. It's the only way to truly scale a coaching culture.

Elijah

Sienna

I used to get nervous when homeowners brought up their insurance claim number. Now? I jump into the 'Insurance Nightmare' scenario five minutes before my appointment. I’m sharp, confident, and ready for whatever comes. It’s my secret weapon.

Sienna

Lila

We cut our new hire time-to-quota by 20 days using RepLab. The speed and volume of practice is unparalleled. It's the only platform that makes high-volume training feel personal and instantly rewarding. Massive ROI potential here!

Lila

Aiden

This isn't just about sales; it's about service excellence. Our CSRs use RepLab to handle de-escalation scenarios. We’ve seen a measurable dip in negative reviews because our team is now totally unflappable on high-stakes calls. Fantastic compliance tool!

Aiden

Brooklyn

I finally have data to back up my coaching! I can tell a rep, 'Go work on your financing pitch, your RepLab score is weak here,' and they know exactly what to do. It brings immediate focus and accountability. Best tool purchase this year.

Brooklyn

James

Forget generic AI. The fact that RepLab's AI is trained on home service objections makes all the difference. When the bot argues about deductibles or material choices, it feels real. I walk into meetings 10x more prepared.

James

Robert

We needed a solution that guaranteed pitch consistency across our 12 branch locations. RepLab's Custom Scoring feature is a game-changer. We upload the official company scorecard, and the platform enforces it. Total standardization unlocked.

Robert

Sam

Stop wasting your sales meeting time on role-playing! Use that time for strategy and use RepLab for practice. It’s automated, instant, and the scoring is far more objective than any manager could be. It frees up my time massively.

Sam

Marcus

Replab is the most entertaining sales technology I have explored. Battle AI Buyer Bots to book that future opportunity! If you have not played with the demo would strongly recommend role playing. The Cold Calling webinar tomorrow with James will be epic!

Marcus

Elijah

The moment I saw the Manager Dashboard analytics, I was sold. I can instantly pinpoint if price objection handling is weak in Atlanta versus Dallas. It's the only way to truly scale a coaching culture.

Elijah

Sienna

I used to get nervous when homeowners brought up their insurance claim number. Now? I jump into the 'Insurance Nightmare' scenario five minutes before my appointment. I’m sharp, confident, and ready for whatever comes. It’s my secret weapon.

Sienna

Lila

We cut our new hire time-to-quota by 20 days using RepLab. The speed and volume of practice is unparalleled. It's the only platform that makes high-volume training feel personal and instantly rewarding. Massive ROI potential here!

Lila

Aiden

This isn't just about sales; it's about service excellence. Our CSRs use RepLab to handle de-escalation scenarios. We’ve seen a measurable dip in negative reviews because our team is now totally unflappable on high-stakes calls. Fantastic compliance tool!

Aiden

Brooklyn

I finally have data to back up my coaching! I can tell a rep, 'Go work on your financing pitch, your RepLab score is weak here,' and they know exactly what to do. It brings immediate focus and accountability. Best tool purchase this year.

Brooklyn

James

Forget generic AI. The fact that RepLab's AI is trained on home service objections makes all the difference. When the bot argues about deductibles or material choices, it feels real. I walk into meetings 10x more prepared.

James

Robert

We needed a solution that guaranteed pitch consistency across our 12 branch locations. RepLab's Custom Scoring feature is a game-changer. We upload the official company scorecard, and the platform enforces it. Total standardization unlocked.

Robert

Sam

Stop wasting your sales meeting time on role-playing! Use that time for strategy and use RepLab for practice. It’s automated, instant, and the scoring is far more objective than any manager could be. It frees up my time massively.

Sam

Marcus

Replab is the most entertaining sales technology I have explored. Battle AI Buyer Bots to book that future opportunity! If you have not played with the demo would strongly recommend role playing. The Cold Calling webinar tomorrow with James will be epic!

Marcus

Elijah

The moment I saw the Manager Dashboard analytics, I was sold. I can instantly pinpoint if price objection handling is weak in Atlanta versus Dallas. It's the only way to truly scale a coaching culture.

Elijah

Sienna

I used to get nervous when homeowners brought up their insurance claim number. Now? I jump into the 'Insurance Nightmare' scenario five minutes before my appointment. I’m sharp, confident, and ready for whatever comes. It’s my secret weapon.

Sienna

Lila

We cut our new hire time-to-quota by 20 days using RepLab. The speed and volume of practice is unparalleled. It's the only platform that makes high-volume training feel personal and instantly rewarding. Massive ROI potential here!

Lila

Aiden

This isn't just about sales; it's about service excellence. Our CSRs use RepLab to handle de-escalation scenarios. We’ve seen a measurable dip in negative reviews because our team is now totally unflappable on high-stakes calls. Fantastic compliance tool!

Aiden

Brooklyn

I finally have data to back up my coaching! I can tell a rep, 'Go work on your financing pitch, your RepLab score is weak here,' and they know exactly what to do. It brings immediate focus and accountability. Best tool purchase this year.

Brooklyn

James

Forget generic AI. The fact that RepLab's AI is trained on home service objections makes all the difference. When the bot argues about deductibles or material choices, it feels real. I walk into meetings 10x more prepared.

James

Robert

We needed a solution that guaranteed pitch consistency across our 12 branch locations. RepLab's Custom Scoring feature is a game-changer. We upload the official company scorecard, and the platform enforces it. Total standardization unlocked.

Robert

Sam

Stop wasting your sales meeting time on role-playing! Use that time for strategy and use RepLab for practice. It’s automated, instant, and the scoring is far more objective than any manager could be. It frees up my time massively.

Sam

Success Stories
from Top Orgs

See how top companies use Replab to train smarter, close faster, and boost customer trust.

Practice real situations.
Not scripts

Focus on the high-stakes scenarios that affect revenue and customer satisfaction.

Explore Full Scenario Library

Hyper-realistic training
for your exact trade

Whether you’re fixing roofs, installing ACs, or closing solar deals, our AI roleplays train your team to handle every homeowner conversation with confidence.

Home Services

RepLab stops inconsistent pitch delivery across all your locations, ensuring measurable revenue consistency across your entire home services organization.

Learn More

Home Remodeling

RepLab is engineered to ensure every designer defends high-value proposals and maintains professionalism throughout the long consultation phase.

Learn More

Builders

RepLab replaces costly, periodic mystery shops with continuous, data-driven evaluation to guarantee compliance with your sales model.

Learn More

Window/Door

RepLab standardizes complex product knowledge and financing pitches, securing high-margin contracts faster by defending price against low-bids.

Learn More

HVAC

RepLab ensures every technician and CSR converts service calls into high-margin system upgrades and maintenance contracts for predictable revenue.

Learn More

Roofing

RepLab is built to help large roofing organizations master the 'three-bid' objection and defend premium project margins consistently.

Learn More

Plumbing

RepLab standardizes emergency call handling and ensures every technician converts routine calls into profitable maintenance agreements.

Learn More

Chimney Services

RepLab ensures every technician converts mandatory safety diagnostics into high-value repairs and annual contracts to minimize liability.

Learn More

Home Services

RepLab stops inconsistent pitch delivery across all your locations, ensuring measurable revenue consistency across your entire home services organization.

Learn More

Home Services

Home Remodeling

RepLab is engineered to ensure every designer defends high-value proposals and maintains professionalism throughout the long consultation phase.

Learn More

Home Remodeling

Builders

RepLab replaces costly, periodic mystery shops with continuous, data-driven evaluation to guarantee compliance with your sales model.

Learn More

Builders

Window/Door

RepLab standardizes complex product knowledge and financing pitches, securing high-margin contracts faster by defending price against low-bids.

Learn More

Window/Door

HVAC

RepLab ensures every technician and CSR converts service calls into high-margin system upgrades and maintenance contracts for predictable revenue.

Learn More

HVAC

Roofing

RepLab is built to help large roofing organizations master the 'three-bid' objection and defend premium project margins consistently.

Learn More

Roofing

Plumbing

RepLab standardizes emergency call handling and ensures every technician converts routine calls into profitable maintenance agreements.

Learn More

Plumbing

Chimney Services

RepLab ensures every technician converts mandatory safety diagnostics into high-value repairs and annual contracts to minimize liability.

Learn More

Chimney Services

78%

Faster Training
Proficiency

23%

More Sales Conversions Achieved

18%

Lift in Upsell/Premium Options

40+

Industry-Specific
Scenarios Pre-Built

4.7/5 Reviews

"coaching is sharper now"

4.6/5 Reviews

"Sales manager in every reps pocket"

4.9/5 Reviews

"Helped our organization scale faster"

1,000+ Organizations trust Replab

How it works

Our AI agents are specifically trained to speak like your homeowners creating hyper realistic role plays for your reps.

No items found.

0–100 Score

See how confident, clear, and persuasive you sounded — instantly.

Time-stamped Notes

Pinpoint the exact moments where your tone, response, or phrasing can improve.

Lines to Try Next Time

Get three concrete lines or phrasing tweaks to try in your next call — powered by real call data.

Lock in your proven sales methodology. Every rep practices against your exact scorecard, guaranteeing pitch consistency.

Try it for yourself

Instantly see where your team is struggling (e.g., objection handling) across all locations and identify systemic training needs.

Try it for yourself

Use our analytics to measure the correlation between RepLab scores, reduced ramp time, and actual sales results.

Try it for yourself

Seamlessly integrated
with your tech stack

Book a demo

Frequently Asked Questions
Let’s break it down

How does replab work?
Can the scoring be customized to my process?
Can I build my own scenarios?
Do I get analytics on my reps?
How long does it take to onboard?

Not sure yet? Why not grab a free discovery call!

Still have questions about enterprise deployment?

Talk to sales

4.7/5 Reviews

"Coaching is sharper now"

4.6/5 Reviews

"Sales manager in every reps pocket"

4.9/5 Reviews

"Helped our organization scale fast"